Console Wars: Sega, Nintendo, and the Battle that Defined a Generation

- 14%

Original price was: $19.99.Current price is: $17.11.

Add to wishlistAdded to wishlistRemoved from wishlist 0
Console Wars: Sega, Nintendo, and the Battle that Defined a Generation

Now a documentary on CBS All Access. 

Following the success of The Accidental Billionaires and Moneyball comes Console Wars—a mesmerizing, behind-the-scenes business thriller that chronicles how Sega, a small, scrappy gaming company led by an unlikely visionary and a team of rebels, took on the juggernaut Nintendo and revolutionized the video game industry. 

In 1990, Nintendo had a virtual monopoly on the video game industry. Sega, on the other hand, was just a faltering arcade company with big aspirations and even bigger personalities. But that would all change with the arrival of Tom Kalinske, a man who knew nothing about videogames and everything about fighting uphill battles. His unconventional tactics, combined with the blood, sweat and bold ideas of his renegade employees, transformed Sega and eventually led to a ruthless David-and-Goliath showdown with rival Nintendo.

The battle was vicious, relentless, and highly profitable, eventually sparking a global corporate war that would be fought on several fronts: from living rooms and schoolyards to boardrooms and Congress. It was a once-in-a-lifetime, no-holds-barred conflict that pitted brother against brother, kid against adult, Sonic against Mario, and the US against Japan.

Based on over two hundred interviews with former Sega and Nintendo employees, Console Wars is the underdog tale of how Kalinske miraculously turned an industry punchline into a market leader. It’s the story of how a humble family man, with an extraordinary imagination and a gift for turning problems into competitive advantages, inspired a team of underdogs to slay a giant and, as a result, birth a $60 billion dollar industry.

A best book of the year: NPR, Slate, Publishers Weekly, Goodreads

ASIN ‏ : ‎ B00FJ379XE
Publisher ‏ : ‎ Dey Street Books; Illustrated edition (May 13, 2014)
Publication date ‏ : ‎ May 13, 2014
Language ‏ : ‎ English
File size ‏ : ‎ 6.8 MB
Text-to-Speech ‏ : ‎ Enabled
Screen Reader ‏ : ‎ Supported
Enhanced typesetting ‏ : ‎ Enabled
X-Ray ‏ : ‎ Enabled
Word Wise ‏ : ‎ Enabled
Print length ‏ : ‎ 587 pages

Customers say

Customers find the book engaging and entertaining, providing a great look at video game history. They appreciate the in-depth research and insightful content on systems, games, corporations, and key players. The book is described as visually appealing and well-paced, with a lively and colorful flow. Readers find it satisfying and fun. However, some feel the narrative quality could be improved.

AI-generated from the text of customer reviews

User Reviews

0.0 out of 5
0
0
0
0
0
Write a review

There are no reviews yet.

Be the first to review “Console Wars: Sega, Nintendo, and the Battle that Defined a Generation”

Your email address will not be published. Required fields are marked *

Console Wars: Sega, Nintendo, and the Battle that Defined a Generation
Console Wars: Sega, Nintendo, and the Battle that Defined a Generation

Original price was: $19.99.Current price is: $17.11.

Shop.survirtual
Logo
Shopping cart