
Upgrade your sales process by plugging into the new power of artificial intelligence
In today’s cutthroat sales world, where sales professionals are constantly juggling multiple responsibilities and navigating a sea of relentless competitors, everyone is looking for an edge. What if that EDGE is found in a tool powerful enough to give you more time in your sales day, accelerate your productivity, and still leave room for the human touch that’s vital to building relationships? Enter the game-changing world of Artificial Intelligence. Enter The AI Edge.
The AI Edge isn’t just another book about technology. Anthony Iannarino and Jeb Blount, the world’s most prolific sales book authors and trainers, have come together to transform how you navigate the sales process by helping you plug into artificial intelligence. This groundbreaking, hands-on guide marries their unparalleled sales strategies, used by millions of salespeople, with the transformative power of AI. Drawing from cutting-edge research and real-world applications, the authors demystify AI and demonstrate its potential to give you more time to leverage your human advantage—creativity, empathy, and authenticity—to build deeper relationships and winning solutions that give you a leg up over the competition. Inside you’ll find:
Expert Guidance: Benefit from the combined wisdom of Blount and Iannarino, two giants in the sales realm, as they lay out the roadmap to plugging into an AI-augmented sales strategyStreamlined Processes & Empowered Engagement: Discover AI’s role in automating repetitive tasks, freeing you to fully lean into the uniquely human side of sales: cultivating relationships, unleashing creativity, and offering unparalleled authenticitySales Prompt Engineering: Get hands-on with tailored prompts that allow you to tap into generative AI and get better results in less timePowerful Messaging: Learn how AI, used effectively, can help you develop and go to market with powerful messaging and presentations that connect with stakeholder needs and separate you from the crowded fieldIntelligent Insights: Grasp how AI can be leveraged to surface insights that give you instant authority, grab stakeholder attention, and lead to richer, more productive sales conversationsResearch: Leverage the power of AI to build target prospecting lists that open pipeline opportunities while reducing cold calling and rejection
Navigating the world of AI might seem daunting, but with Iannarino and Blount at the helm, it’s a journey of empowerment, innovation, and profound human connection. Embrace a future where technology and humanity come together and carve out your own AI Edge in sales.
From the Publisher
We are embarking on a transformative journey to harness the power of artificial intelligence (AI) to save time, sell more, and redefine the art of selling. The AI Edge is a guide focused on helping you identify how you will begin to integrate artificial intelligence into your sales process and approaches.
You are the first generation of sales leaders, sales managers, and salespeople to access artificial intelligence. This moment in time is an inflection point, one that breaks us from the past, with no turning back. Salespeople in the future will be armed with AI, and so will your clients.
When it comes to complex buying decisions and long-cycle sales, you, the sales professional, will be more important than ever before. In our time of accelerating, constant disruptive change buyers are already having trouble acquiring the confidence and certainty to move forward. They will continue to
need your expert advice and guidance when big decisions are on the line.
The good news is that in the age of AI, your mastery of soft skills, relationships, and human-to-human contact will give you a massive competitive advantage.
The bad news is that if you’re slow to adopt AI tools, you’ll quickly be left behind by those who do. Because you are the first generation, there is no established roadmap to guide adoption and implementation of AI. And that, of course, is why we wrote this book.
AI will elevate the profession of selling to new heights. Here are just a handful of the many ways generative AI will help you do things you do today faster and better:
Personalized Content Creation
Prospecting Messages
Building Prospecting Lists
Automated Follow-ups
Advanced Sales Forecasting
Virtual Role-Playing for Training
ASIN : B0DG6N1KGX
Publisher : Wiley; 1st edition (September 4, 2024)
Publication date : September 4, 2024
Language : English
File size : 15011 KB
Text-to-Speech : Enabled
Enhanced typesetting : Enabled
X-Ray : Not Enabled
Word Wise : Enabled
Print length : 292 pages
Page numbers source ISBN : 1394244479
Customers say
Customers find the book provides useful tips and prompts for getting AI to learn like them. They appreciate the background material on AI basics and how LLMs generally think. The practical tasks are helpful for quickly getting the hang of using AI in a meaningful way. The book helps increase efficiency and maintain a competitive edge by using AI tools. It’s described as a great resource for using AI in a significant way.
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